About Me
My Experience
Kasaba (Carla & Tourla)
At Kasaba, I work on UI/UX design and optimization initiatives to boost conversion rates, enhance user experience, and increase transparency. My approach involves:
Conducting comprehensive user and market research to inform the creation of detailed user flows and guide design decisions.
Crafting and implementing A/B tests to identify optimal solutions for our user base of thousands.
Leveraging analytics tools such as Google Analytics, SQL, and Hotjar to gain data-driven insights into user behavior across our apps and website.
Leading the development of a unified UI kit, significantly improving design efficiency and long-term maintainability.
This multifaceted role allows me to blend creativity with analytical thinking, driving tangible improvements in our digital products while ensuring a user-centric approach to design.
Red&Grey Agency & Other Clients
Red&Grey Agency is where I began my journey. I've gained valuable experience working on various projects including projects for top companies in Turkey (I was on TV 📺😄). This opportunity has enhanced my collaboration, communication, and prioritization skills as I handle multiple projects with tight deadlines.
I also had the opportunity to freelance for various clients, where I managed the entire process, enhancing my skills in presenting and explaining design choices while improving my planning skills.
Beeontrade
Working for a startup was a tiring but rewarding experience. During my time in Beeontrade, I gained valuable insights into understanding business needs, building UX awareness, systemizing interface design, writing documentation, leading projects which involved managing agencies, developers and designers.
For a more comprehensive and detailed list of my experience, please visit my LinkedIn profile.
